We have been crafting Brands and Products across the Fragrance & Beauty industry since 1974.

We put our heart, soul and a lot of experience into delivering beautiful products to the market, that help people FEEL GREAT, SMELL GREAT and LOOK GREAT.

A Summary of Our Business Model

Financial Stability And Strength

Financial Stability And Strength been in the business since 1974 and we do not plan to go anywhere.

Major Global Scale & Reach

Major Global Scale & Reach via a wide sales & distribution, supply chain, vendor and purchasing network that has been decades in the making.

Group Purchasing Power

Group Purchasing Power and ability to benefit from economies of scale across the supply chain due to the volume of business across our divisions.

Owning Numerous Manufacturing Units

Owning Numerous Manufacturing Units units gives us the flexibility to avoid import tariffs and helps to spread our risk.

Continual Investment

Continual Investment in production facilities, as shown by the launch of a major greenfield expansion project, that will increase capacity by 50%.

Deep Expertise In Compliance

Deep Expertise In Compliance with current and forthcoming EU & FDA legislation, due to servicing such a wide range of countries already.

High Level Of Factory Certification

High Level Of Factory Certification including FDA approval, PETA Animal Cruelty Free & Vegan, GMP and a range of ISO certifications.

Well-Honed And Expert R&D Team

Well-Honed And Expert R&D Team stocked with industry experts and based across 2 R&D centers.

Our Products

Our products are present in 70 countries at the last count.

Deep Understand

Deep understand of the retail and wholesale markets across the world, due to servicing such a wide range of customers globally.

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